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The variable
nature of the trade-offs in this example does not mean the weighted sum of
scores method will not work! If we
change the measurements (in a nonlinear fashion), for example by using
gallons per mile instead of miles per gallon for the efficiency attribute,
these lines will become considerably straighter. Often it is possible to find simultaneous transformations of
both measurement systems that turn the preference curves into a family of
parallel straight lines. When this
occurs, provided that the new measurements are used in the formula, a
weighted sum of scores method will capture this set of preferences.
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